Bathroom Advertising
In the past decade, in-bathroom advertising has become an important staple in many a marketers arsenal of communication methods. Marketers love it - a truly captive audience, their attention is directed at the space in front of them for approximately 90 seconds with nothing else to do but read your ad. It’s also naturally a fantastic method to targeting gender-specific messages with 100% accuracy (I would hope!). Additionally, the ads reach the audience typically most coveted by marketers, 21-35 year olds in a social setting, which suggests a group with disposable income who like to go out and spend money.
- Bathroom Advertising Pictures
Bathroom Advertising
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